WordCamp Minneapolis Event Branding
Strategy, Branding, Design, Illustration
Developing comprehensive brand campaigns for events is one of our favorite things. When WordCamp Minneapolis’s lead organizer came to us looking for a bold way to showcase the event and attract local, regional, and national attendees, we knew this was a great fit for us. Their established theme was based on the popular Minnesota State Fair that was opening the same weekend as the event, and we got to expand it into the tech space with creative branding that extended across all platforms and collateral.